Lawrence Auls' Blog

How To Give Good Feedback

How To Give Good Feedback

Communication skills are essential for success in one’s personal life, in business and in all other endeavors one might take on. Often times, it isn’t the substance of a message or sentiment that matters; conversely, presentation matters many times more.

Storytelling In Business Marketing

Storytelling In Business Marketing

People love being entertained, and that’s one reason that storytelling in marketing campaigns is so popular. It has become a proven method in attracting consumers to try a new product or to switch brands. However, new research has found that there may be a...
Managing Young Employees

Managing Young Employees

Managing talent you’ve recruited in their early twenties is vastly different than managing veteran employees. Generational differences between are marked, though the difference in perspectives can be helpful in any office. Motivating employees in their twenties...
You Don’t Have To Be An Entrepreneur

You Don’t Have To Be An Entrepreneur

It’s easy to believe the myth that thriving entrepreneurs are over-night economic rockstars who possess supernatural powers of success. However, this is misleading. Overwhelming evidence shows the majority of seasoned entrepreneurs first had to survive multiple...
How To Reduce Churn in Your Company

How To Reduce Churn in Your Company

High-employee turnover creates big costs for employers. Each employee hired requires the company to invest in recruiting and training, in addition to salary and benefits. Once employees are up to speed, they are more productive and gain a momentum that can last their...
What Makes Good Leadership In Education?

What Makes Good Leadership In Education?

Teaching is a unique profession in that the responsibilities required are fairly static. 20-year veterans have the same duties as a new hire just out of college. This isn’t negative, and in fact, gives teachers a chance to experiment and try new things as they...
How To Rise Above Impostor Syndrome

How To Rise Above Impostor Syndrome

How competent are you at your job? Perhaps you’ve been chosen to lead a team, or complete an important project, but feel undeserving of the responsibility. As it turns out, you are not the only one. It’s called imposter syndrome, and many experience it...
The Irony of Leadership

The Irony of Leadership

They say that people don’t quit bad jobs; they quit bad bosses. It’s an unfortunate reality that many leaders, whether in the workplace or anywhere else, are in their positions for selfish reasons. Some may want the extra pay from being a leader, while others may just...
The Authentic Business Leader

The Authentic Business Leader

There is a divide between who a leader is as a person, and how they act in their capacity as a leader. In any leadership position, individuals can feel pressured to change fundamental aspects of their personality in an endeavor to act the way they feel they should....